Bombardier Exclusive Playing Cards

As part of a creative initiative to support the sales team, I led the design of an exclusive deck of Bombardier-branded playing cards. This project blended branding with practical utility, turning a familiar object into an engaging sales enablement tool.

The goal was twofold:

  1. To create a conversation starter that would spark interest and reinforce Bombardier’s product.

  2. To provide sales representatives with a fun, interactive way to practice and prepare for challenging client questions.

Each card in the deck featured:

  • A difficult question frequently asked by clients on one side

  • A clear, concise answer on the other side

This allowed sales professionals to quiz themselves individually, or test one another in pairs and groups—making preparation collaborative, accessible, and even enjoyable.

Software: Adobe Illustrator · Adobe InDesign · Figma

Note: Due to confidentiality agreements, project contents have been edited and limited to protect proprietary information.

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Bombardier Product Handbook

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Booklet Design